Frustrated with Amazon ads that eat your margin?
You have a great product, and you’re spending more on ads every month. But your ACoS keeps creeping up, your rankings won’t budge, and competitors with weaker products are outselling you.
It’s not your product. It’s your listings and your PPC.
Shoppers decide in seconds. If your title, images and bullets don’t answer their questions fast, they head back to search, and you’ve paid for that click. Meanwhile, campaigns left on autopilot keep bidding on search terms that never convert.
Every dollar you put into ads deserves a listing that sells and a strategy that compounds. It’s time to stop guessing and start growing.
But don't worry. I've got your back.
You need an Amazon specialist with a designer’s eye and an analyst’s discipline. And that’s where I come in.
Hey!
I'm Eliza
I help brands sell more on Amazon, and work smarter behind the scenes.
My background spans communications, marketing, design, development and photography, and on Amazon that’s a rare mix. I find the keywords your customers search, write the copy and design the images that convert them, then run the ads that bring more of them in.
Every decision is backed by data: search terms, conversion rates and what your customers are saying in their reviews.
And because I’m also a developer, I build custom AI systems that connect directly to your Amazon data. They turn your numbers into answers in seconds and take the routine work off your plate, so you can reclaim your time and focus on what you love most.
How does it work?
1
DISCOVERY
We start by getting under the hood: your listings, campaigns, competitors and numbers (or, for AI projects, how your team really works). You’ll see exactly where sales and hours are slipping away, and where the quickest wins are.
2
STRATEGY
Using keyword research, search-term data and competitor analysis, I build a plan around your goals, whether that’s profit, ranking or launching in a new marketplace. You’ll know what we’re changing, why, and how we’ll measure it.
3
OPTIMISE
Now the fun part. I rewrite and redesign your listings to convert, restructure your campaigns to cut waste, and build any AI tools we’ve scoped. Every change is tracked, so we always know what’s working.
4
GROW
Amazon never stands still, and neither do we. With ongoing management, I monitor performance, adjust bids, test new ideas and keep you in the loop, so your growth keeps compounding while you run your business.
Packages we offer
Listing Optimisation
Your listing is your shopfront and your salesperson. I research the keywords your customers actually search, rewrite your title, bullets and backend search terms, and redesign your images and A+ Content. The result is a listing that ranks for the right searches, gives shoppers (and Amazon’s AI shopping assistant) the answers they’re looking for, and turns browsers into buyers.
Marketplace Expansion
Ready to sell beyond your home marketplace? I’ve worked across Amazon US, Canada, Mexico, UK, Germany and India. I’ll help you choose the right market, localise your keywords and listings for how shoppers there actually search, and launch PPC campaigns built for local competition and costs.
Amazon PPC Management
Stop paying for clicks that go nowhere. I restructure your Sponsored Products and Sponsored Brands campaigns, scale the search terms that convert, cut the ones that don’t, and manage bids to the target that matters to you, whether that’s ACoS, TACoS or profit. Clear reports, plain English, and far less wasted spend.
All-inclusive
The complete package: listing optimisation, PPC management and a custom AI system connected to your account, all working as one. You get live insights, automated reporting and the equivalent of an in-house Amazon specialist, without the overheads. We’ll review the numbers together, test new ideas and keep your brand growing month after month.
Custom AI Systems
I build custom AI systems that plug straight into your Amazon sales and advertising data. Ask “why did sales dip on Tuesday?” and get a real answer in seconds. Get alerts before a stockout or ACoS spike costs you money, and let the system adjust bids and budgets for you, within rules you set. Not on Amazon? I build AI systems for other businesses, too.
Add ons
Tailor your package with extras: one-off account audits, product photography, Brand Store design, packaging and insert design, or social and website graphics to match your new listings. If it helps you sell, I can create it.
"It’s so much easier when you work with someone who gets you straightaway. "
Heidi
Experience Across Six Amazon Marketplaces
Ready to turn your Amazon listings into sales magnets?
Get in touch.